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Jun 24th

2013

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Venue Naming Rights – What’s the deal?

  Venue Naming Rights – What’s the Deal? So what’s in a name? Well, when it comes to sponsorship and naming rights it often means a large sum of money tied to a long-term and high-profile contract. According to The Sponsorship Report UK, US$750 million is spent annually on naming rights of sport venues. With Read more...

Jun 17th

2013

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Microsoft and the NFL: Touchdown!

Microsoft and the NFL: Touchdown! If there’s one thing that makes us smile, it’s a win-win partnership. The recent announcement of Microsoft and the NFL joining forces is one of these partnerships.  This deal has the ability to change the game of football not only for the fans but also for the players for years Read more...

May 7th

2013

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Client Partnership Profile: Honda wins Gold at SMCC Awards

Honda wins Gold for Title Sponsorship As our trusted clients, colleagues, and sponsorship marketing industry peers already know, Score Marketing Inc. has a passion for building smart, win-win partnerships between brands and sponsorship properties. We live it.  We breathe it.  We love it.  And we’re thrilled when a partnership that we’ve quarterbacked is acknowledged by Read more...

Apr 23rd

2013

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Intersection at WSSF presented by Bromley Baseboards

Bromley Baseboards @ WSSF Intersection Event Although snow sports are obviously the focus of the World Ski & Snowboard Festival, branding and sponsorship are highly present in every facet of the ten day extravaganza with stage and music sponsors, branded tents and giveaways, and special event sponsors.  It’s always interesting to see year after year the creative ways brands Read more...

Apr 17th

2013

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POV: 2013 World Ski & Snowboard Festival, Whistler

POV: 2013 World Ski & Snowboard Festival The World Ski and Snowboard Festival is one of the most well known event properties in Whistler. With more than 70,000 guests in attendance spending a total of $22.5 million in 2012, it’s a great opportunity for sponsors to engage with an enthusiastic and highly-targeted audience.  The loss of Read more...

Apr 15th

2013

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Amplifying Sponsorships with Social Media

Amplifying Sponsorships with Social Media It’s now harder than ever to disconnect from the online world and social media. The reality is that there is an estimated 2.3 billion combined users on Facebook, Twitter, Google+, LinkedIn, Instagram, Foursquare, Pinterest, and Windows Live so it’s safe to say social media is a growing trend and here Read more...

Mar 25th

2013

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PlayDome Presented by Global BC

PlayDome at BC Place Presented by Global BC Score Marketing Inc. is proud to have worked with client BC Place to navigate a Presenting Partnership for PlayDome – Canada’s largest indoor carnival – with local television news station, Global BC. PlayDome presented by Global BC ran from March 16-24, and featured over 45 rides and Read more...

Feb 27th

2013

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Featured Property: BC Place Stadium

Be Part of Something BIG. BC Place Stadium has been the home of thrilling sporting events, top consumer shows, and captivating entertainment for almost 30 years. Today, after extensive revitalization, iconic BC Place remains Western Canada’s largest sport and events facility – but with some exciting new opportunities for brands: Targeted digital advertising 1,144 LED Read more...

Jan 31st

2013

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Score Marketing Inc. Welcomes New Team Member

Score Marketing Inc. Welcomes Andrew Merai January 30, 2013 – Score Marketing Inc. expands on its’ property-side sponsorship expertise  with the appointment of experienced sponsorship marketing professional Andrew Merai, who joins the company in the role of Manager, Partnerships. Andrew brings 14+ years of experience in corporate partnerships, hospitality, ticketing, and business development to the Read more...

Jan 8th

2013

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Hiring for Manager, Partnerships

MANAGER, PARTNERSHIPS Score Marketing Inc. is a Vancouver-based boutique agency specializing in sponsorship marketing, with primary focus on Canadian brands and sponsorship properties.  Our elevator pitch: “We create win-win, ROI-driven strategic partnerships between properties and brands.” For brands, we help build award-winning sponsorship strategies and activation programs that support business objectives and drive meaningful, measurable Read more...

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